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Knoa Garners Industry Accolades in CRM and Contact Center Markets

Leader in End-User Experience and Performance Management Honored by Customer Interaction Solutions and ContactCenterWorld.com

NEW YORK, April 09, 2009 - Knoa Software, the leading provider of end-user experience and performance management software, today announced that it has been honored by receiving several industry accolades in the CRM and contact center industries. Knoa has been selected as a winner of the 2009 CRM Excellence Awards by TMC's Customer Interaction Solutions and has also been named a finalist in the category of Best Technology Innovation Vendor Solution for the ContactCenterWorld.com Top Ranking Performers in the Contact Center Industry Regional Awards. Knoa was selected by each for its ability to optimize the usage of CRM technologies within the contact center and across the enterprise.

The 10th Annual CRM Excellence Awards are based on hard data, facts and figures demonstrating the improvements that winning products have made in a client's business. Knoa Experience and Performance Manager (EPM) was chosen for its ability to help clients extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire lifetime of the customer.

The ContactCenterWorld.com Top Ranking Performers Award is presented to the organization that can demonstrate, with the support of client testimonials, that their solution has had a significant positive impact on contact center performance. Knoa and its end-user experience and performance manager solutions have been selected as a finalist for its work with British Telecom's Retail Division and the tremendous ROI the organization has achieved.

Knoa EPM is deployed in contact centers world-wide and has helped Fortune 1000 customers leverage end-user experience technology and metrics to improve success rates, increase return on investment (ROI), and lower the total cost of ownership (TCO) of CRM deployments - whether in a call center, operating service processes, or supporting a field sales force.

Knoa EPM is an end-user management solution which monitors application execution from the end-user perspective and provides precise metrics about the end-user experience as well as measurements on how people interact with software applications. The software offers an unprecedented level of visibility into the actual end-user performance and provides metrics that help enterprises improve performance of both the application and the end-user, driving the efficient and effective application adoption that delivers business results.

"Customer-facing sales and service organizations need to continually enhance operational performance to drive revenues and improve customer experience and satisfaction. Leaders have invested heavily in software to drive those goals. Knoa's passion is helping our customers achieve the maximum business return on that investment," said Lori Wizdo, vice president, Marketing, Knoa Software. "The recognition we've received from industry thought leaders like Customer Interaction Solutions and ContactCenterWorld.com are important validators about our vision and our technology, and underscore the value we provide to our customers every day."

About Knoa
Knoa® Software is leading the performance management industry with end-user experience management solutions that reach beyond infrastructure and application performance to monitor, measure and manage how end-users are utilizing the application to optimize business process execution. Knoa customers not only know if core enterprise applications are delivering an acceptable user experience, but also, if application users are executing key processes effectively and efficiently - the key to achieving business value and ROI. Knoa was recently selected by Gartner as a "Cool Vendor", for its capabilities in end-user experience and performance management and was listed as a Leader in the "Forrester Wave: Passive Agent End User Experience Monitoring". Knoa is headquartered in New York, NY. For more information about Knoa, please visit www.knoa.com.